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Ep.51 Jane Evans | Brutal Honesty About Midlife Women

Ep.51 Jane Evans | Brutal Honesty About Midlife Women

You want brutal honesty? Well here it is. Jane Evans says she has always been radical and these days she is not afraid to point out the bleeding obvious, not that she ever was. The issue being, midlife women, women of a certain age, simply fade from sight. For many, they become invisible.

Jane Evans is an executive creative director and activist who has lived & worked in the advertising sector in Australia. Now back in the UK, Jane is the Co-Founder of Visible Inc., and on this episode of the Power Of Women Podcast, she shares how she has created a movement to empower midlife women, and the need for societal change to support women in their careers. Jane and Di explore the challenges and opportunities faced by midlife women, emphasising the need for a shift in perceptions, empowerment, and the recognition of this cohort’s consumer power. The conversation highlights the need for a new narrative that embraces aging and redefines beauty, while also honouring the contributions of previous generations of women.

New episodes drop every Monday to power your week.

In this episode:

05:59 Bootstrapping: The Art of Self-Financing

09:03 The Importance of Learning from Mistakes

11:58 Character Traits of an Entrepreneur

15:11 Financial and Emotional Costs of Bootstrapping

17:58 Scaling the Business

20:59 Digital Marketing: The Key to Growth

23:57 Understanding Your Customer and Market Trends

29:49 Avoiding Burnout in Entrepreneurship

Ep.47 Sheridan Rose Shaw | From Addiction to Entrepreneur & Advocate

Ep.47 Sheridan Rose Shaw | From Addiction to Entrepreneur & Advocate

Sheridan Rose Shaw values authenticity and courage in her life.

In this powerful conversation, Sheridan shares her journey from childhood trauma and addiction to becoming a successful business owner in the hairdressing industry. She discusses the challenges of homelessness, the importance of community support, and the transformative power of recovery.

Sheridan emphasises the need for courage and vulnerability in asking for help, and how her past experiences shape her approach to business and life today. Her story is one of resilience, empowerment, and authenticity, inspiring others to embrace their own journeys.

Ep.44 Geeta Sidhu-Robb | Finding Power in Adversity

Ep.44 Geeta Sidhu-Robb | Finding Power in Adversity

London-based, Geeta Sidhu-Robb shares her inspiring journey from being a single parent to becoming a powerful advocate for women’s empowerment. She discusses the challenges she faced during her divorce, the impact of societal expectations on women, her experiences in politics and how she redefined success to focus on the impact rather than income. Geeta emphasises the importance of self-identity and building a personal brand, as well as embracing individuality as one ages. Her story is a testament to resilience and the power of women supporting each other.

Di and Geeta explore the themes of confidence, aging, and the power dynamics between genders. They discuss the importance of self-perception and how embracing one’s power can lead to a fulfilling life, regardless of age.

A highly successful entrepreneur, Geeta also introduces her latest initiative W Corp, aiming to redefine workplace standards to be more inclusive for women.

Ep.37 Michelle Scheibner | Family Secrets & Intergenerational Pain

Ep.37 Michelle Scheibner | Family Secrets & Intergenerational Pain

Family secrets & silence and carrying intergenerational pain, shaped Michelle Scheibner’s life choices and personal identity. She said, in reality she was sad from the day she was born … but she didn’t know why.

An incredible story which is now told through her memoir, HUSH, which unravels the unintended legacy of family secrets. The podcast reveals a woman whose professional life was based on helping others to identify and promote their own identities, all the while, not realising she didn’t know her own.

On this episode of the Power Of Women podcast, Michelle shares her family secrets with Di, their impact, and her new-found understanding and the inner-peace, having uncovered the truth.

Ep.31 Cassandra Heilbronn | Trailblazing Millennial Expat  – Lawyer to Saudi CEO

Ep.31 Cassandra Heilbronn | Trailblazing Millennial Expat – Lawyer to Saudi CEO

Possibly the youngest Family Office CEO in the world … & female. On this episode of the Power Of Women podcast, Cassandra Heilbronn joins Di from Saudi Arabia to share how she went from Bundaberg in Queensland to an expat woman in Riyadh, and smashed the glass-ceiling. Quite the journey when compared to moving to Brisbane with only $400 in her bank account to start her Law Degree. Her first board appointment was at 31, she has been the recipient of a number of awards & accolades including the Top 20 under 40 in 2017 in Australia, and from a distinguished career as a lawyer in Australia and Saudi Arabia, was appointed the CEO of a private family office in 2021 at 36 years of age. Today, she overseas global operations, investments and the strategic direction for the Family. Despite her incredible career trajectory, Cassandra is a dynamic leader who balances ambition with humility. Listen in to how she achieved it.

Cassandra Heilbronn

Ep.25 Margot Foster AM OLY | Olympian & Champion of the Boardroom

Ep.25 Margot Foster AM OLY | Olympian & Champion of the Boardroom

Today on the Power Of Women podcast, Di spends time with Olympian, Margot Foster to discuss the correlation between being an elite athlete and a leader in business. The podcast explores the intersection of mental toughness required as a business leader, by comparison to the mental fortitude it takes to perform at the highest level in sport. It is a fascinating and rich topic. Both domains demand a high level of resilience, focus, and perseverance. They also agree the future looks bright given the extraordinary performances at the recent Paris Olympic Games and the level of support shown in & out of the competitive settings. Through the lens of the Power Of Women, there is much to celebrate when we look at the talent of future leaders in the pipeline.

Margot Foster